No! How could that happen, with the Super Bowl less than a month away? How can we make our Velveeta & salsa dip recipe for the game? First a shortage of Sriracha and now this?!

Relax, there isn't necessarily a Velveeta shortage right now, but we could be headed in that direction, if a shortage at East Coast grocery stores spreads.

According to a report in Advertising Age, some stores there are running low  on Velveeta. The report says that Kraft won't pinpoint one particular reason other than high demand, but they are claiming it is a short term issue.